By interview location
In - home / office
Respondent feedback gathered in their natural living / working environment
Gathering respondents' feedback directly from their home / working place is highly convenient for respondents who do not have to make any extra effort to go to a specified location.
Mall intercept / exit poll
Respondent feedback gathered while / after purchasing, consuming / experiencing certain products or services
Gathering respondents' feedback while or after purchasing / consuming / experiencing certain products or services provides highly accurate data on the decision making process and the purchasing behavior for the present purchase occasion.
In our offices (focus group facility, interviewing facility)
Respondent feedback gathered in a neutral but friendly location
For facilitating respondent interaction or for providing a neutral discussion ground, respondents are invited to our offices for qualitative research discussions (Focus groups and in-depth interviews).
